SupplyMaster offers four subscription plans to fit stores of every size — from merchants with a handful of products to large catalogs with hundreds of thousands of variants. All plans include a 5-day free trial, so you can test the app before committing.

A variant is a unique combination of options on a product — for example, a T-shirt in Red / Medium is one variant. Your plan’s variant limit is the total number of variants SupplyMaster can create and manage in your Shopify store across all suppliers.

A data update (also called a "row update") is counted each time a single variant’s data is synced — whether that’s inventory, pricing, product fields, or any combination. For example, if you have 10,000 variants and run a daily sync, that’s roughly 300,000 updates per month (10,000 × 30 days).

Updates are counted whether the data actually changed or not — every variant processed in a sync counts toward your monthly total.

When your store reaches the variant limit for your plan, SupplyMaster will stop creating new products. Existing products continue to sync normally (inventory, pricing, and field updates still run). To resume creating new products, upgrade your plan or add a variant add-on.

When your monthly data update limit is reached, syncs are paused for the remainder of the billing cycle. Your products remain in Shopify as-is, but inventory and pricing will not refresh until the next billing period or until you add an update add-on.

If you need more capacity without upgrading your base plan, add-ons are available:

You can stack multiple add-ons. For example, if you need 20,000 extra variants, purchase four units of the variant add-on ($60/month total for +20,000 variants).

AI+ is a one-time purchase of $99 per supplier type that unlocks AI-generated product content for that supplier. This is a lifetime purchase — once activated, it remains available as long as the app is installed.

AI+ generates:

AI+ is available for all suppliers except Custom Supplier. To activate it, go to Edit Supplier > Product Settings > Match Fields and click the Enable AI+ Data button, or visit Manage Subscriptions > Lifetime Add-Ons.

Every plan includes a 5-day free trial. During the trial you have full access to all features — import products, set up syncing, configure field mapping, and test everything. You won’t be charged until the trial period ends.

New users may also be eligible for a 30% discount on their first billing cycle. If a discount is available, it will be shown on the plan selection screen during installation.

If you have questions about which plan is right for your store, contact support on chat in the bottom-right corner of the app.